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As the first generation to be born entirely in the 21st century, Gen Alpha is already revolutionizing the commerce landscape with their unique behaviors, preferences, and expectations. These new players are outpacing the market, so a channel strategy – yes, even an omnichannel one – alone is not enough to thrive in this economy.
Join us for an insight-packed webinar, where we’ll share Accenture’s latest research on the transformative impact of Generation Alpha on the commerce landscape.
You’ll leave understanding how your business can adapt to this shift in new consumerism and thrive as this rapidly evolving market welcomes a new generation of buying power.